Writing & WebGardening

Writing

Reach Your Customers Effectively
Tapping into a new market? We can help you streamline your message and focus it for your particular audience.

Share Your Vision
Got a story to tell? We can help you capture your vision in a way that inspires people to action.

Engage Your Audience
Need to explain technical content to a lay audience? We can help you make complex concepts understandable.

WebGardening

Stay Connected
Need fresh content? We can help you entice people to keep coming back to your website:

  • Regular website updates
  • Fresh, timely content
  • Scheduled reminders
  • Tailored schedule

Multifamily Housing brochure

Sara DeHoff, January 14, 2008
PGE Multifamily Housing brochure (pdf)

Owners and property managers of multifamily dwellings have significant opportunities to save both money and energy through energy efficient operations. PGE needed a clear, straightforward way to convey these benefits to building owners in the area. This was a fun project and the people at PGE were wonderful. We brainstormed the main ideas and I ...

Energy Efficiency for Business

Sara DeHoff, December 19, 2007
PGE Energy Efficiency for Business (pdf)

PGE created a new section of their website to provide ideas and resources for businesses interested in becoming more energy efficient in their operations. I worked with a great team of writers to put together the content. We researched the topic areas, conducted interviews with star customers, and pulled it all together in a cohesive ...

Kaiser Permanente’s East Interstate Medical Office

Sara DeHoff, September 29, 2007
Kaiser Permanente case study (pdf)

This case study showcases the benefits of tuning up a building to make it more energy efficient. It was written for the BetterBricks program of the Northwest Energy Efficiency Alliance (NEEA). View Kaiser Permanente case study (pdf). Kaiser Permanente's East Interstate Medical Office Introduction When Tony Moiso took over as Facilities Maintenance Manager at Kaiser Permanente, he inherited ...

McKinstry on a Roll

Sara DeHoff, July 22, 2007
McKinstry on a Roll (pdf)

The Northwest Energy Efficiency Alliance (NEEA) wanted to profile McKinstry in their BetterBricks program and asked me to write the story. This mechanical contractor is doing great work bringing energy efficiency to their customers. View McKinstry's company profile (pdf). McKinstry on a Roll From its early beginnings as a traditional plumbing contractor, McKinstry has transformed itself into an industry-leading energy and ...

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